Tag Archives: stall holders

Markets making the news

WHICH festival has been called off? Where’s the next market going to pop up? And who’s been making the news? North Coast Markets has put together a round up of markets, fairs, and festival news for the past week.

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  • Score a bargain at Antiques Markets  CONNOISSEURS of collectibles, antique aficionados and just those looking to score a bargain will be in their element this weekend during the second annual Quota Antiques and Collectibles Fair in Yamba.

What have I missed? Your comments are welcome below.

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Iluka markets

Coastal chill

Jeremy and Sue Challacombe are familiar faces at many markets in and around the Clarence Valley. Today they were at the Iluka Markets. Have you tried their farm-grown strawberry ice-cream? Delicious!

It was a cold start, but when the sun arrived, it didn’t disappoint the north coast market community this weekend.

On Sunday I packed the family (and the new pup) into the wagon and drove through  Bundjalung National Park to visit Iluka markets, held on the sports fields in town.

Strawberry ice-cream. Yum

We arrived around 11am and the markets were in full swing. The rest of the family was interested in finding a source of food, but I was keen to see if remembered any of the tips I was given at a photography workshop yesterday.

Markets always have a great mix of characters and colours, and are a great opportunity for amateur photographers like me (isn’t everyone?) to practice capturing the moment and experiment with the buttons and knobs on the camera.

Norm Heinz is a colourful bush balladeer and a familiar face at the Iluka Markets.

Afterwards we went to the beach and felt very lucky to have it almost to ourselves. Later we had lunch at the Sedger’s Reef Hotel, one of my favourite hotels on the north coast. Iluka really has got a lot going for it, and so much more.

Here’s some of my favourite images from Iluka Markets on Sunday August 5, 2012 – through my eyes.

Samara’s dad hand-makes toys to last using mainly timber and metal work. He was camera-shy though, so Samara said yes instead.

Here’s one of his timber trucks. Cool. My boys love them.

How about these for a fun hat?! Just one of the many amazing and unique things you might find at the Iluka Markets

Helen makes many beautiful things, among them a fun and pretty range of colourful jewellery. Today she was at the Iluka Markets, but you’ll also find Helen at the Grafton Showground Markets and the GDSC Markets too.

And here’s Banjo enjoying his first visit to the beach. We’re not sure what breed he is, but that doesn’t matter. He has found his forever home with our family after we rescued him from the pound a couple of weeks ago. He’s just adorable and we all love him to bits.

For more photos, visit the NCM facebook page. To stay in touch with what’s on, when and where in the north coast market community, follow us on facebook , twitter, or subscribe via email to this blog. As always, your comments welcome.

Banjo enjoying his first time at the beach

Yamba Farmers Market

by Kate Matthews

THE latest farmer’s market to hit the vibrant north coast market scene is the Yamba Farmer’s Market.

Yamba Farmers Market

Pink Cosmos Soaps and Lotions

This morning I had the chance to check out the Yamba Farmers Market for myself and have a quick chat to many of the stall holders. They are a friendly bunch, and I was equally impressed by what was on offer and it was lovely to hear about great products made or grown locally by passionate people.

Thumbs up to the local community too. While it isn’t a large market by any standard, there’s enough variety and interest to attract the crowds. At 9am the place was buzzing.

Ashby farmers Ray and Maise Imlach had sold out of all their organic free-range eggs  9.15am. All 110 dozen of them. It appears you have to be quick or you miss out.

Jane Beeby from Pink Cosmos Soaps and Lotions had a great range of all natural hand-made products, and Gina of Gina’s Fine Food was attracting quite a bit of interest with her gorgeous display of freshly baked treats.

Jane Beeby has a lovely range of natural hand-made soaps… Pink Cosmos Soaps and Lotions

But that’s not all. How about a hot BBQ breakfast and a freshly squeezed juice? Locally produced honey, chillies and chilli products, rosella jam and organic vegies, pecans, jams, relishes, pumpkins, fresh bread, pork and beef were also on offer.

A big thumbs up to the organiser and stall holders for bringing some quality local product to the market table.  As a shopper, it’s refreshing to meet the people behind the scenes.

The Yamba Farmers Market is held every second Wednesday from 7am to noon in the Whiting Beach car park, Yamba.

A limited number of sites are available. Call Jeremy Challacombe for more info on 6642 3336. Please note, strict guidelines apply.

Sweet temptation… it’s local honey, jams and relishes by J Hannah of Woombah

Gina’s Fine Foods – gluten free treats

To read more, see my story in The Daily Examiner.

More photos on the North Coast Markets Facebook page.

What do you love about your local farmers market? Your comments below,

10 top tips to turn your great idea into cash

So you have a great idea… what next?

A GREAT IDEA is only the first step towards a successful market based business. There are many things you will need to consider before you can turn that great idea into a profitable enterprise. Markets are a highly competitive situation with many people, just like you, hoping to attract the attention – and business – of the passing crowd.  How can you maximise your chances of success? How will you make a profit? Below are 10 top tips to turn your great idea into cash.

1. DO YOUR RESEARCH

A little bit of research goes a long way.  Once you decide how far you are willing to travel, you’ll need to decide which markets you plan on targeting. Check out our directory. Then visit each market in situ to see what competition there is. Try and be objective and evaluate your competition in ALL it’s forms. How will you stand out? What will your unique point of difference be? Don’t forget to talk to the market organisers and see if there’s a waiting list, how to register, what their requirements are, as well as what costs may be involved.

2. TAKE TIME AND BE PREPARED

Nothing beats being well-organised. Assuming you are offering a product, or a range of products, you will need to consider how to store, transport and display them effectively. This is vitally important for many reasons. Of course you want to appear professional and trustworthy, but you will also want to make sure your products aren’t damaged before they are on display.

Have you considered what equipment and infrastructure you will need for your market stall? Depending on what you are offering for sale, you may need tables, stands,  clothing racks, or other types of displays. Every choice you make will leave an impression on the passing crowd. So choose wisely. Your stall is your shopfront, and a professional appearance will help you stand out from your competitors.

Don’t forget to protect yourself and your investment from the weather. Many market stall holders opt for a tent/gazebo, and if you plan on attending markets regularly, this is one item you shouldn’t be without. Not all are quality made, however, so it may be worthwhile to take note of what other stall holders are using. And don’t forget your tent will need to be secured and weighted. Shop around for a good deal, but don’t forget the old saying: ‘you get what you pay for’.

gazebo

A good quality tent or gazebo is essential to protect yourself and your investment from the weather

Protect yourself from litigation. Public liability insurance is essential for market stallholders. While some market organisers offer PLI for an additional fee, many will require you have your own. Avoid disappointment and be prepared. A great place to start is with your current insurance provider.

And finally, know your product. Be prepared for all sorts of questions. You’ll be negotiating with the general public, so anything can happen.

3. SIGNS, BANNERS & BUSINESS CARDS

Not every marketeer will benefit from point of sale promotional material, but  it never hurts to clearly identify who you are. Of course, if you plan on trading outside of market hours, or you have a website, making sure you’re potential customers can find you again could be vitally important. However, not all signs are created equal. If you are capable, you can design your own and have them printed either locally or via an online company like Vistaprint. Either way, you’ll want your signs and cards to reflect your brand and appear professional.

4. DISPLAY THE PRICE

People dislike having to ask for a price. You can use tags or stickers (as long as they are easy to remove). Don’t let that potential sale get away because they didn’t feel comfortable to ask for the price.

5. IS THE PRICE RIGHT?

There’s a lot to consider when deciding on a reasonable price for your item/s. If your items are handmade or unique, you will have to consider the costs and time involved in preparing them for sale, as well as a profit margin that will make it all worthwhile. However, most people are looking for a bargain, so there’s a fine line. If you are reselling an item, you should be aware what it might retail for online or in store, and be able to offer it at a competitive rate/discount. Again, you need to make a profit. There’s little point in going to all the effort unless you come home with some money in your pockets.

Also be prepared for haggling. Don’t accept the first price offered… negotiating is a skill and it does get easier with practice.

6. THE EARLY BIRD GETS THE BEST SPOT

Arrive early if you want your pick of the casual spots

First in, best dressed as they say. Regular stall holders will generally have a reserved position, with the rest being open to casuals. It sounds obvious, but if you are hoping for a prime location, you’ll need to arrive early.

7. HAVE A FLOAT

The size of your float (cash for change) all depends on what the value of the items you are selling. You’ll learn from experience, but a good rule of thumb is $100. Make sure you have a mix of notes and coins, and keep it secure, preferably on your person.

8.BE PATIENT AND POLITE

Greet your potential customers with a smile and let them know you are available to help, but don’t be pushy. Answers any questions politely. There’s no harm in trying to close a sale, but make sure you always act with integrity and ethics.

9. WINDING DOWN

As the markets begin to wind down for the day, you may wish to offer additional discounts, eg. buy a second item for 1/2 price. If you are offering perishable items, this will be particularly important.

10. GET TO KNOW THY NEIGHBOURS

Take a minute to introduce yourself to other stall holders. Most are friendly and happy to chat if they have the time and opportunity. You are likely to pick up some invaluable information and tips, and networking can be priceless.

Get to know your neighbours. Vanessa Brown (left) from It's Jam Packed.

BONUS TIP: GROW YOUR BUSINESS ONLINE

If you haven’t already done so, create a business page for yourself on facebook. It’s ridiculously easy and absolutely free. You may also like to consider a website or a blog. Whatever your online presence, you’ll need to actively maintain and promote it or you’ll be lost at sea.

For a limited time, we are giving small businesses and market stall holders like yourself the opportunity to register to be a featured stall holder. We’ll be featuring a stall holder each week on our blog, as well as on our rapidly growing facebook page. There are no costs involved, so register now and enjoy the benefits.

Got any comments? Any ideas to add? We’d love to hear from you.

Welcome to North Coast Markets

Welcome to North Coast Markets.

This blog is for anyone who enjoys shopping at a market, or is an active participant in the growing north coast market community. We hope that individuals, stall holders, and market organisers will all find something useful here.

To follow our live newsfeed and keep in touch, we suggest you find us on facebook.

Face painting at Iluka Markets

Face painting for kids at Iluka Markets by Fun2Play Party and Event Services

For individuals and stall holders, we have compiled a fairly comprehensive directory of north coast markets. You’ll find a few details and a direct link where available. Keep a look out for our weekly market update on facebook, where we will take a closer look at individual markets.

We are also taking registrations now for our ‘stallholder of the week’ feature. Spots are limited, and there is no cost involved, so register now.

Finally, we know not everyone is a social media and business expert. For those starting out, or for anyone who would like to take their business to the next level, we will bring you a series of articles that help to better understand how to maximise your potential.

ABOUT US: We are independent. We are dedicated to supporting and nurturing the fabulous array of markets and stall holders in Northern NSW, Australia.

We’d love to know your thoughts about North Coast Markets… your favourite stall holders, your favourite markets… comment or share below!